Innis

Email is fifty years old and no one owns it and there is no executive who can decide one morning that the terms have changed. It runs the way weather runs, the way stone sits in a riverbed. A platform is a business with obligations to people who want their money back, and sooner or later those obligations change what the platform will do to the people it said it served. Build on the stone when you can. Borrow the scaffolding when you must. The scaffolding always comes down.